My take on creator coins: 1. Crypto keeps experimenting with CCs because we know there's something powerful there. We just haven't fully unlocked what that is yet. Feels like we're fumbling in a dark chamber where a massive pot of gold lies hidden. 2. Today, creators drive massive value to web2 platforms and the majority of them get nothing tangible in return (beyond soft benefits like connections/fans). I think people underweight how alienating this is for creators... esp. since algo changes are so extreme and gamified that you essentially have to become an employee of the algos (reply-guying and posting non-stop about specific topics) in order to garner attention. An alternative, purer model that better aligns incentives could finally push decentralized social into the mainstream. 3. One day, we'll have the equivalent of "ERC-20" for creator coins... meaning there will be a dominant platform that captures most of the issuance. $PUMP and $ZORA are racing to become the de facto standard. 4. $ZORA currently has more of an ecosystem around it (with Baseapp, Farcaster, Mini apps, etc.). It's built on top of decentralized social, which is something I believe is really important to humanity's future. That composability also creates tons of use cases for creator coins that aren't yet possible in the $PUMP eco. 5. $PUMP, on the other hand, has more brand awareness... esp. among the younger, trendier, hyper-degenerate crowd. 6. Doesn't really matter, though. I think both will lift each other up and likely attract very different demographics. 7. The potential $BASE airdrop is a massive marketing wedge for $ZORA and Farcaster in the near term. 8. I think we'll see a billion-dollar creator/streamer coin at some point. That rising tide will lift all others. 9. I'm long $ZORA, $PUMP, and a small basket of creator coins. The creator coin with the most asymmetric upside potential imo is Zora co-founder's coin $JACOB (sub $4m atm). DYOR (I'm long). 10. Takes enormous courage to try to build out these platforms. There are so many risks, so many unknowns, so many conflicting incentives, and armchair quarterbacks. I honestly look up to the Base and Pump teams for even being willing to wade into these waters. Respect. 11. We've decentralized finance. Now it's time to decentralize social. 12. The fact that creator coins haven't worked to date doesn't mean they're not going to work. We're laying kindling. The bonfire feels inevitable. 13. Just as prediction markets get us closer to worldly truth, a creator's "market cap" will help us identify the best of the best creators (not just the people who are best manipulating algorithms). You can't cheat your way to a billie-dollar valuation. 14. As AI begins to poach our jobs, we need something new. Driving attention, producing new content, and sharing knowledge could become our replacement "work." Today, employers pay our rent. Tomorrow, we might just work for protocols, algorithms and market val. This emerging decentralized creator economy is laying pipe for that brave new world.