In every bull market, the launchpad track will give birth to new "version answers". The version answers from the last cycle were DAO Maker and Seedify. This cycle's version answers are Virtuals and Buidlpad. If I were to add another option, I would bet on the upcoming YGG Play launchpad. There are several signals worth analyzing. 1/ Funding aspect On October 11, YGG completed its fourth token buyback, with a buyback amount of $200,000. In just 3 months, the YGG team has completed 4 buybacks, with a total buyback amount reaching $2.7 million. All these buyback funds come from the revenue of LOL Land game, which means YGG has transformed from a purely investment DAO into a self-sustaining game publisher. More importantly, their choice to use revenue for buybacks instead of dividends sends a signal of absolute confidence in future growth. 2/ Chip aspect During the crypto market crash, $YGG was not significantly affected. Currently, the market cap of $YGG has risen to over $90 million, not much different from before the crash. As an older project listed in 2021, YGG has experienced a complete bull and bear cycle. During the two-year bear market, most retail investors have already cut their losses and exited. 3/ Positive aspect From the known information, the YGG Play launchpad focuses on fair launches, with project valuations controlled below $1 million. The logic behind this strategy is: First, a low valuation means greater upside potential, attracting more speculative funds to participate. Second, fair launches avoid the issue of VC dumping. Most importantly, YGG is backed by a gaming ecosystem, and the projects launched naturally have a user base and use cases. After the hype of AI Agents, the market is starting to look for the next narrative. Games, as one of the most mature application scenarios in blockchain, are expected to regain attention. The only risk lies in execution. YGG needs to prove that it can not only do well in game publishing but also operate the launchpad ecosystem effectively. However, considering the team's deep accumulation in the GameFi field, this risk is manageable. Regardless, the YGG Play launchpad is definitely one of the most noteworthy alphas in the near term.
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